SEO is very important for website growth. There are multiple ways to improve SEO ranking, but content is one of the most important factors that make the website successful. The main purpose of the content is to share the relevant information, either written or visual content, with your audience. Good content is helpful to grab the large audience that boosts your SEO rankings.

Quality content can be a great way to improve SEO ranking. There are many types of content for improving the SEO ranking of your website. These are blog posts, long-form Content, short-form Content, infographics, holistic Content, White Papers, eBooks, and Reports.

Blog-Posts/ Articles:

Blogging is one of the common types of content that is a great help for improving your SEO. These blog posts are very easy to produce the relevant information, and your audience is always waiting for your content to read it. Blogging is one of the best for both audience and website. If you do blogging correctly, it can help you in many ways. Blogging engages the audience and boosts your SEO rankings. It attracts new visitors, and that can grow your website.

Long-Form and Short-form Content

Long-Form content is another important factor to increase ranking on google. It looks like an extended form of blog posts. The difference is the purpose this content serves, an article or blog post is a good way to have quick information on the relevant topic, whereas these long-form contents provide in-depth details of the topic and take extra time and resources to complete.

Similarly, less is more like content under 1500 words is considered short-form content. This type of content is used for product descriptions, promotional emails, and landing pages. You can easily rank a very low competition keyword with a short form. In comparison, working with the help of the short form of Content for SEO to include headings, metadata, and optimized images.


Infographics are another way to improve the SEO ranking of your website. They are great as these can be shared that creating visual information. If you are interested in receiving backlinks, infographics are the best way to collect that data and represent it visually. But the best way is that topic must be well researched for a good infographic. Infographics are user-friendly and bring amazing SEO results through backlinks.

Holistic Content

It may be a new term for you, but it is not a new idea. This type of blog post is written with a series of related social media posts is an example of holistic content. Moreover, holistic content is written with your brand or website goals. Every part of content works to boost the whole content.

White Papers

Another way of improving your ranking on google is writing White papers, eBooks, and reports. A white paper is long-form content around 3000-5000 words in length. White papers are used as a marketing tool for generating a sale, and it is not a user manual. You can use graphics, charts, diagrams, tables, and photos that make a white paper more interesting and give it a realistic look, and they automatically increase the credibility. While writing a white paper, give more examples and share required case studies. Your audience may want to see realistic cases and more inspirational stories.


In conclusion, you can say that SEO-based content is a great way to improve your ranking on Google because if you are ranked on the first page of Google or top 10 research, it may be possible that you are not even researchable on google. So to be on top ranking, you can use any content or use more than one type of content on your website to improve its ranking.


Fawad Malik is a tech blogger and digital marketing specialist wth years of experience. As the founder of he writes about SEO, blogging, marketing and business ideas, according to the latest industry trends. His blogs are updated daily to offer helpful insights to the community affiliated with Techuy.

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